Every house needs windows, every t-shirt needs sleeves and every donut needs a donut hole. Sometimes open space serves the highest purpose, and for packaging, this same rule can apply depending on what your company sells.
For instance, businesses that sell multi-packs of food, beverages or merchandise can use openings in their packaging to display exactly what’s inside. This saves on design costs for multiple multi-pack options and takes advantage of the beauty of the products themselves as a marketing tool.
Additionally, openings in corrugated containers also means less material overall, saving companies money in initial packaging costs and helping customers cut back on waste and recycling come Trash Day.
That’s all for now. Tune in next time for more packaging news!
