Welcome back to the P-T-I video blog! All industries evolve over time, and e-commerce's rise within retail is one of the best examples. It also requires different tactics to ensure customer satisfaction. E-commerce places increased importance on the sturdiness of packages. Customers have no control over product transportation, and place the safety of their purchases Continue Reading

Welcome to the Packaging Technologies video blog! We've heard plenty about sustainable packaging in the last few years. But how do you avoid the hype and find the best package solutions for the environment and your bottom line? It may be helpful to seek out advocacy organizations that assess the sustainability of various packaging suppliers Continue Reading

Hi! Welcome to the P-T-I video blog. What role does packaging play in the craft beer market? Researchers indicate it's quite a big part. Analysts at Nielsen found out seventy-one percent of professed craft beer drinkers carefully consider the packaging and label of their favorite lagers and ales. Moreover, sixty-six percent of these boutique hops Continue Reading

Welcome to the Packaging Technologies video blog! What makes packaging work best? Functionality? Appearance? Brand representation? If you're thinking, "All those things are important," you're right on the money – but a sense of balance is just a necessary. Visual appeal matters a great deal – everything from color to logo design. But you must Continue Reading

Welcome back to the P-T-I video blog! Some might think packaging is less important to e-commerce. But in truth, researchers found that consumers certainly appreciate appealing or efficient packages. According to Dotcom Distribution, fifty-two percent of customers will do repeat business with companies providing attractive packaging. Some companies aim to please by going all-out with Continue Reading